Recent years have seen progressive growth in the Software as a Service (SaaS) industry. SaaS solutions have streamlined numerous complex and routine business processes, making it a viable and cost-effective approach. Essentially, a SaaS mobile application offers numerous benefits, like low costs and improved efficiency.
If you want to know more about SaaS mobile applications, this guide is all you need. The following will elaborate on SaaS solutions, their benefits, and how your business can elevate its operations with its integration.
So, let’s get started!
What Is Saas?
SaaS is popularly known as on-demand software. It is a software distribution model in which a service provider hosts the software for its customers and enables them to access its solutions by connecting to the Internet.
SaaS solutions provide benefits to customers and service providers alike. Businesses with SaaS mobile app integration within an enterprise solution can leverage reduced costs, easy maintenance, no space invasion, and avoid system upgrades.
On the other hand, SaaS vendors can also benefit from expanding to new markets, implementing service delivery automation, and reducing the risk of piracy, among others.
As the SaaS model provides easy access, it has become the primary delivery model for numerous business applications. It is being integrated into the delivery approach of enterprise software vendors.
Essentially, business applications can leverage various SaaS application integrations, including but not limited to:
- Email exchanges
- Team collaborations
- Payroll processing
- Customer relationship management
- Sales management
- Accounts management
- Human resource management
- Content management
Market Predictions
SaaS solutions are becoming the primary choice for businesses looking to improve the efficiency of their operations to provide a better experience. Software as a service equips organizations with convenience, accessibility, functionality, and flexibility in a highly competitive business environment.
Due to this, SaaS solutions hold a large share of the cloud computing market. In fact, research by Gartner predicted that the service-based cloud application industry would have a value of $143.7 billion at the start of 2022.
Another analysis by Bloomberg exploring the SaaS industry revealed that public cloud platforms, business services and applications (SaaS) will increase at a 9% CAGR (Compound Annual Growth Rate) between 2020 and 2023. The value of the industry is estimated to be $60.36 billion.
SaaS Mobile Application Features
SaaS is not exclusive to desktop or laptop devices. Instead, businesses can leverage this solution with mobile application integrations as well. The SaaS application not only provides an additional value to the service, but it can also streamline several processes. Let’s take a look at some features of SaaS mobile applications.
No Desktop Downloads Required
With SaaS solutions, you do not need to download software onto desktop or laptop computers. Instead, you can easily access the software with a direct download from the app store by entering your login details.
One-Time Cost
The traditional software-as-a-service models charge users monthly with a standard fee after considering the users’ software usage, storage capacities and several other features. However, with SaaS mobile applications, the charges are based on individual usage and are only paid once. As a result, SaaS long-term models are more beneficial for vendors.
Real-time Team Collaboration
SaaS enables team collaboration within organizations. This feature is handy for enterprises that have implemented the remote work model, as team members from around the globe can communicate with one another in real-time. However, if your business is using a stand-alone application, you will not be able to facilitate open and immediate communication, especially for remote teams.
Cloud Integrations
Mobile SaaS applications are built on cloud technologies. All information stored by every organization member is secured in the cloud. In contrast, if you use a stand-alone application, you will have to individually export each file to Dropbox or transfer it via email or other similar services.
Leveraging cloud technology also enables the teams to access each file in real-time and collaborate on projects immediately and effectively. This helps speed up the processes, allowing your company to provide a faster and more effective service to your customers.
Benefits of Saas Solutions
SaaS solutions provide numerous benefits to vendors and customers alike. Let’s take a look at some advantages of using SaaS applications.
Revenue Prediction
The SaaS monetization structure typically comes with a monthly subscription. So, if you are developing a SaaS mobile application, you can efficiently study the data and create a prediction for the amount of revenue you may generate. Essentially, you can calculate the number of SaaS application users and the number of services you offer. This will help you determine the overall revenue your business can produce monthly.
Catering to Clients’ Growing Businesses
One of the greatest advantages of developing a SaaS mobile application is that you can easily cater to the growing needs of your clients’ businesses. This is because your customers have the power to make changes to their monthly subscriptions. So, if their business grows, they can select a different package to meet their growing needs.
Your services will always be relatively affordable for the client as a SaaS provider than getting in-house software licenses and server capacities.
Easy Accessibility
SaaS is straightforward for clients to access. Your customers will only require a smart device and an Internet connection to gain access to the desired software program.
Avoiding Upgrades
Frequent upgrades can limit the operations of businesses, making them a hassle. However, with SaaS solutions, your business can avoid regular software and hardware updates, thereby saving the time and resources of the IT department.
Additionally, this is also beneficial for you as a vendor. With SaaS solutions, you will not have to visit each of your clients to facilitate updates as they can be carried out routinely and remotely.
Robust Backup Facility
With SaaS solutions, your clients have the advantage of securing their data. Being cloud-based, these solutions can immediately carry out data backup, enabling customers to access the information from any smart device with an Internet connection.
SaaS Trends for 2022
The competitive business environment requires vendors to integrate the most evolved technology in their SaaS mobile application to appeal to the target demographic. The following are the most updated trends of SaaS in 2022.
Artificial Intelligence
The integration of AI technology in applications is on the rise. According to Grand View Research, the predicted market value of AI will reach $733.7 billion by 2027. AI is also becoming a strong component of SaaS industry applications. With its autonomous, self-learning ability, AI integrations can provide businesses with tailored products, services, and data-powered research of customer behavior and preferences. With AI integrations, companies can improve their efficiency with limited resources.
Centralized Analytics
As more and more businesses shift to the digital ecosystem, they require access to data to help understand customer behavior. This is why most companies will need SaaS solutions with centralized analytics.
Centralized analytics itself is a growing niche. In fact, analytics-centric SaaS models will increase by 23.3% in 2022. This will enable businesses to make data-based decisions to improve the quality of their services and marketing approaches.
Leveraging this approach will also help businesses gain access to detailed insights by using novel solutions, such as performance dashboards, which enable team members to access critical business information.
Centralized SaaS models will also allow users to access data from remote locations at any time. This will integrate operational efficiency and productivity into the business model.
Vertical SaaS
Vertical SaaS enables vendors to target different industries. In contrast, horizontal SaaS focuses on clients operating in a specific sector or industry.
With vertical SaaS, you can target a plethora of industries and supply chains, including healthcare, retail, and logistics, among others.
Essentially, vertical SaaS providers have the ultimate advantage of providing clients with tailored solutions to meet their industry’s individual demands and requirements. With this initiative, you can take the time to understand the customer’s needs within their niche and provide a flexible solution that you can sell for a higher rate.
With vertical SaaS, you can benefit from the following:
Customer Intelligence
You can empower businesses to access industry-specific information about customer behavior and preferences. This enables companies to make intelligent, data-driven decisions.
KPI Integration
Vertical SaaS comes with the advantage of providing predetermined metrics and KPIs, which firms can leverage to evaluate the performance of their processes.
Valuable Returns
Since vertical SaaS is exclusively designed to meet the needs of a specific industry, it equips businesses with opportunities to improve their operations and processes. This generates a better outcome, creating more value for the company.
Superior Data Governance
Vertical SaaS is engineered to examine the data governance processes by assessing the industry-specific compliance requirements. This also provides businesses with the advantage of maintaining increased transparency.
Catering to New Niches
As vertical SaaS solutions are exclusively designed for specific niches, they provide vendors with the upper hand in catering to the requirement for freshly emerging niches across different industries.
Superior Quality
Essentially, you can provide a higher quality of service using personalized solutions with vertical SaaS. This initiative will help you stay ahead of the competition and cater to the specific pain points of businesses operating in diverse niches. You can provide innovative solutions in cost-effective ways.
Enhance Business Operations With SaaS Mobile Applications
SaaS mobile applications equip businesses with numerous advantages. While the desktop model for SaaS is effective, mobile usage is growing by the day, making it essential for companies to become mobile-friendly.
So, if your business is ready to leverage software as a solution distribution model, reach out to Orases for SaaS application development. Our experienced teams will utilize progressive technology to ensure optimal results.
