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Who Should Acquire An Enterprise Application?

Tom Witt headshot
Tom Witt

October 31, 2020

Reading Time 5 mins

Organizations looking to automate workflows and share data seamlessly across multiple departments can greatly benefit from an enterprise application.

Executive using an enterprise application

Enterprises require a cohesive system to function at an optimal level. An Enterprise application is a software solution that organizations may use to assist with solving business problems and can also be used to build positive customer relationships and produce accurate, data-driven insights.

What Is An Enterprise Application?

Enterprise application software is a form of large-scale software used to support businesses or solve widespread problems within an organization. EA allows for multiple user roles which define the actions that a user is able to perform.

EA also performs several core functions, including the display, storage and manipulation of large amounts of complex data. It also aids in the automation or support of business processes that rely on this data. Enterprise application software can be used in many different ways such as scheduling, order processing, accounting, customer information management and procurement.

What Types Of Businesses Is An Enterprise Application Ideal For?

Enterprise applications are useful for businesses of all sizes and in all industries. Software applications are constantly evolving and organizations must keep pace if they want to stay competitive. Here is a look at some types of businesses that can find great value in enterprise applications:

Fortune 500 Companies

Buildings of Fortune 500 companies who use enterprise applicationsAccording to Medium, an estimated 75 percent of Fortune 500 companies are using an enterprise app, or intend to use one in the near future. Fortune 500 companies must implement change and develop a mobile strategy that is useful and relevant to the end user in order to remain competitive.

Enterprise application software is a highly efficient option for Fortune 500 companies; these apps are designed to work in versatile business environments, in one or several departments. EAs can be integrated into the company’s existing IT infrastructure and seamlessly sync with the other currently used systems.

Quickly Growing & Expanding Businesses

Businesses that are looking to expand their business and achieve expedited growth will benefit from enterprise application software. One of the more favorable benefits of acquiring EA software is that it allows organizations to more quickly recognize and respond to new opportunities.

Enterprise application integration assists businesses in addressing new shifts in the market and allows them to better handle supply chain disruptions, reputation management problems and other issues. All of this can be achieved from a single interface versus multiple applications. Using the single interface, they are able to save time, be more productive, and therefore, be able to grow and thrive.

Companies Looking To Automate Workflows

Another major benefit of acquiring enterprise application software is the ability to automate workflows. With EA integration, businesses can streamline processes that include activity or data from several different software applications.

For example, data from a customer relationship management (CRM) systems can be integrated with email marketing platforms to send targeted messages to consumers based on demographics or past behavior. Enterprises can further use analytics to measure the success of their marketing campaign.

Businesses With Multiple Departments Who Share Data

Employees at a cross department meetingMany enterprises have multiple departments that share the same data. Some companies may experience setbacks when several software programs must collect and store the same data.

Enterprise application integration allows for a smoother flow of information between software programs in a company and can even consolidate data collection. EA can also create a single point of access to data, meaning employees spend less time searching for information. It also ensures that the data is up-to-date and more complete.

Those Who Still Use Legacy Systems

Acquiring an enterprise application may also be useful for businesses that continue to use legacy systems. It is not uncommon for some enterprise-level businesses to encounter challenges when implementing and using new technology. With many innovative technologies, the learning curve is steep and companies may discover that their new applications do not work well with the systems they currently have in place.

The use of enterprise application software can eliminate these hurdles by combining the functionality of multiple applications into a single, easy-to-use interface. In turn, this reduces the amount of time required for employees to learn the new system.

Speak To The Experienced Enterprise Application Developers

Enterprise application software bridges the gap between multiple computer programs enabling employees to better manage data through simple interfaces and use data more effectively. Many different types of applications can be integrated using EA such as business intelligence, supply chain management (SCM), human resources, customer relationship management (CRM) and e-commerce systems.

Every business strives for greater efficiency within their organization; the right enterprise application software can aid in this important goal. To learn more about why your business should acquire an enterprise application or to speak with an experienced enterprise application developer, reach out to the professionals at Orases today by calling 301.756.5527 or by requesting a consultation online.

About

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Orases is a full-service, digital technology agency based in Maryland. Founded in 2000, we have become a trusted provider of custom software, website and application development services and solutions that drive efficiency and provide measurable cost savings and revenue gains to our client partners.

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