Fencing Direct Secures Nationwide Sales with Orases Custom Solutions
A new way to buy fencing onlineIn an industry traditionally ruled by either big box hardware stores or small mom-and-pop shops, Fencing Direct challenged Orases with bringing their fence product to a national audience online. Typically, buying a fence is a complicated process involving permits, surveyors, pushy salespeople, proposals, and guesstimates. By taking out the middleman—your “friendly” hardware store salesperson—fencing direct takes the guesswork and hassle out of buying a fence. The new website is a one-stop shop where you can browse products, design your dream fence, get a quote, and buy your fencing, all from the comfort of your home.
Client
Fencing DirectProject Name
Fencing Direct E-commerce WebsiteServices
The Challenge
Redefining the fencing industry with a new brand, product, and technologyFencing Direct came to us with a unique challenge: they were a brand-new company looking to bring a disruptive technology to the fence-buying industry. They needed to establish their brand and launch an e-commerce site that could market their product to a virtually untapped audience nationwide, with the technology to showcase over 10,000 products. Not a small feat.
Results
Customer-friendly, branded e-commerce siteOrases was able to deliver several custom solutions for Fencing Direct’s unique needs. The Fence Builder is the first truly interactive solution of its kind and is already proving to be a successful tool for Fencing Direct’s customers. Most importantly, as Fencing Direct continues to grow and do more business throughout the United States, the website will be able to keep up and continue to build right along with the company.
Turn Around Time
Return on Interest
Orases successfully built efficiencies into our prototype and delivered a high-quality platform.See the project
They’re so approachable and willing to go above and beyond.See the project
I don't believe that we would have been successful without our collaboration with Orases.See the project
They plug in seamlessly to a team and can handle the full project end-to-end.See the project
They’re honorable, reputable, and easy to work with. They genuinely care about the outcome and want to do a good job.
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